Frequently Asked Questions
General Questions We Get
What makes Rex Marketing & CX different from other marketing agencies?
We specialize in healthcare businesses and startups, which means we understand compliance concerns, patient privacy (HIPAA), and the unique challenges of building trust in the healthcare space. Unlike generalist agencies, we combine SEO, paid advertising, and web development into one strategy designed for measurable growth.
Do you only work with healthcare companies?
While healthcare is our primary focus, we also partner with startups in adjacent industries that align with our mission of bettering the world. If you’re an impact-driven brand, we can help you grow.
What size companies do you typically work with?
Our clients range from early-stage startups looking to gain traction, to established healthcare practices and organizations ready to scale. We adapt strategies to fit your stage of growth.
SEO Questions & Stuff
What does your SEO process look like?
We start with a full SEO audit, then develop a strategy tailored to your business. This includes keyword research, on-page optimization, technical fixes, content development, and backlink building. We also run regular performance checks and adjust strategy as search engines evolve.
How long does it take to see results from SEO?
Typically, you’ll begin seeing meaningful results in 3–6 months. SEO is a long-term investment, but for healthcare businesses, it pays off with consistent, high-quality leads and visibility.
Do you provide local SEO for clinics and practices?
Yes. We optimize your Google Business Profile, local listings, and geo-targeted keywords so patients can easily find you online.
Paid Advertising Questions & Things
What platforms do you manage for paid advertising?
We manage Google Ads, Meta (Facebook/Instagram) Ads, LinkedIn Ads, and programmatic advertising, depending on where your target audience spends time.
What kind of ROI can I expect from paid ads?
ROI depends on your industry, competition, and budget. Our goal is to deliver high-quality leads or conversions while reducing wasted ad spend. We continuously test and optimize campaigns for efficiency.
Can you handle HIPAA-compliant advertising?
Absolutely. We are experienced in HIPAA-compliant marketing, ensuring patient data and privacy are always protected while maximizing campaign performance.
Web Development & Design Q’s
Do you build custom websites or use platforms like WordPress and Webflow?
We specialize in custom WordPress and Webflow sites, designed to be fast, SEO-optimized, and easy for your team to update. We also integrate analytics and compliance tools as needed.
Will my website be optimized for SEO?
Yes. Every site we build is developed with SEO best practices from the start, ensuring your site is search-engine friendly and ready to rank.
Can you update or redesign my existing site instead of building a new one?
Definitely. Whether you need a complete rebuild or just improvements, we can optimize speed, design, content, and functionality without starting from scratch.
Questions About How We Do Things
What does your onboarding process look like?
We begin with a discovery call to understand your goals, followed by an audit of your current marketing and website performance. From there, we develop a tailored strategy and set clear KPIs to measure success.
Do you offer ongoing support or one-time projects?
Both. Some clients hire us for a one-time website build, while others partner with us on ongoing SEO, ad management, and growth strategy.
How do you measure success?
Success depends on your goals. For healthcare clients, it’s often new patient inquiries, conversions, and visibility. For startups, it might be user growth, lead generation, or investor-ready traction.